EWG Verified - The Environmental Working Group
The EWG VERIFIED™ seal is awarded to safer cosmetics that meet EWG's (Environmental Working Group) rigorous verification criteria, which includes compliance with strict ingredient standards, good manufacturing practices and robust labeling.
EWG is a nonprofit, nonpartisan organization dedicated to protecting human health and the environment. Its mission is to empower people to live healthier lives in a healthier environment. EWG launched the verification program in 2015, which takes its Skin Deep® cosmetics database one step further.